Who We Are and What We Actually Do
We started Pira Study because we were tired of seeing typography taught like it's some mystical art form. It's not magic—it's technique, practice, and understanding how letters work together on screen.
How This Started
Back in late 2023, I was working with a design team that kept making the same typography mistakes. Beautiful color palettes, solid layouts, but the text was always off. Line heights that made reading exhausting. Font pairings that clashed for no good reason.
One evening after fixing yet another designer's kerning nightmare, I thought: someone needs to teach this stuff properly. Not the theoretical academic version, but the real skills people use when they're building actual websites.
So we built a program focused entirely on web typography. No fluff about "finding your creative voice"—just the techniques that make text readable, accessible, and visually coherent on screens.
What Drives Our Approach
Technical Precision
Typography has rules that actually matter. We teach the math behind spacing, the logic of hierarchy, and why certain font combinations work while others fail.
Real Applications
Every lesson connects to actual web projects. You'll work with live text, responsive layouts, and the constraints designers face when building for different screens.
Honest Feedback
We'll tell you when your type choices don't work and explain exactly why. No vague critiques about "feeling"—just specific improvements you can implement.
People Behind the Program
We're not a huge operation. Just a small group who've spent years working with typography in production environments and want to share what actually works.
Casper Novak
Program Director
Spent eight years as a type designer before switching to education. Built font systems for three major Polish publishers.
Liv Bergstrom
Lead Instructor
Former senior designer at two agencies. Specialized in responsive typography and accessibility standards for web platforms.
How We Teach Typography
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Start with fundamentals
Font anatomy, spacing systems, and the technical basics that everything else builds on. You can't break rules effectively until you understand them.
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Practice with real projects
You'll set type for actual website layouts, not abstract exercises. Blog posts, navigation menus, form labels—the stuff you'll encounter in real work.
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Learn responsive techniques
How type scales across devices, what changes between mobile and desktop, and how to maintain readability regardless of screen size.
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Study accessibility requirements
Contrast ratios, font size minimums, and line length guidelines that make text usable for everyone. This isn't optional anymore.
Ready to Actually Learn Typography?
Our next program starts in September 2025. We keep groups small so everyone gets proper attention. If you're serious about improving your type skills, let's talk.
Get Program Details